Sony is hiring a 'senior director for PC planning and strategy'

(Image credit: Sony)

Sony formed a PlayStation PC publishing label in 2021, and has brought plenty of formerly PlayStation-exclusive games to PC, with Death Stranding, Horizon Zero Dawn, and God of War among them. (Uncharted: Legacy of Thieves Collection is due later this year.) This ongoing experiment has clearly done well for the company, and the latest sign of that is a job listing for a senior director of PC planning and strategy at PlayStation Global.

If you were afraid Sony's fling with PC gaming might prove brief, this listing is more evidence of it continuing long-term. Whoever gets the role "will be responsible for the strategy and commercial activity within Global Channel sales and will deliver a single, optimized PC Sales growth and commercial plan to hub and territory teams to implement." I expect that plan will need to be something a little more involved than, "put Bloodborne on PC already."

Bringing already popular games to PC is a strategy that's worked for Sony so far. God of War was Sony's biggest PC launch, but Horizon Zero Dawn also sold well and Days Gone respectably. There are plenty of other recent big-budget action games on the console still waiting to be ported over—honestly, Bloodborne can wait if it means getting Spider-Man into the hands of modders any sooner—but presumably Sony's plans will go further than that.

Simultaneous releases of future games would be an obvious next step, once the backlog of prestige exclusives has been worked through. The question is, would brand new games be released on Steam, Epic, or a potential PlayStation launcher? A kind of PSN for PC, perhaps with cross-save and shared trophies? Given that Bethesda just announced the shutdown date for its launcher, maybe Sony's new senior director of PC planning and strategy will read the writing on the wall there.

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Jody's first computer was a Commodore 64, so he remembers having to use a code wheel to play Pool of Radiance. A former music journalist who interviewed everyone from Giorgio Moroder to Trent Reznor, Jody also co-hosted Australia's first radio show about videogames, Zed Games. He's written for Rock Paper Shotgun, The Big Issue, GamesRadar, Zam, Glixel, Five Out of Ten Magazine, and Playboy.com, whose cheques with the bunny logo made for fun conversations at the bank. Jody's first article for PC Gamer was about the audio of Alien Isolation, published in 2015, and since then he's written about why Silent Hill belongs on PC, why Recettear: An Item Shop's Tale is the best fantasy shopkeeper tycoon game, and how weird Lost Ark can get. Jody edited PC Gamer Indie from 2017 to 2018, and he eventually lived up to his promise to play every Warhammer videogame.